How To Create Amazing Product Shots
Create Amazing Product Shots (using Adobe After Effects)
Sometimes, all you need to make content for your apparel brand is a big pile of green fabric, a plain white tee, and some good, ol’ fashioned centripetal force.
The Filming Process
To set up a mini green-screen studio, take a huge piece of green-screen fabric and drape it over a rolling cart to act as a background.
To get the shirt to spin without getting your hands in the shot, tie the hanger from a string and spin it (and the shirt) around and around.
Then start filming as the t-shirt unwinds in front of the green screen.
The Editing Process
Using Adobe After Effects, crop out the edges to remove the non-green parts along the side of the clip.
Then use the chroma key tool to select the green color that you want to become transparent.
After that, drop in a branded background (we used our previously-made Press Hall background), add a shadow, and that’s that!
Want to learn more? Here are a few resources we found helpful:
Ready to start making?
Check out these inspirational and educational articles to get you started.
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